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+ 20% EXTRA
ABSURD PRODUCTS
YEAR
MATERIAL
DIMENSIONS
AWARD
2007
brick, PET
405 x 182 x 68 mm
Global Warming competition finals,
Droog Design
+ 20% EXTRA is a response to the marketing trick of using the strategy of extra bonuses on customers. Being under production standard the brick is affected by this strategy having its 100% function devaluated by 20 %. Moreover, wrapped in a plastic package regardless of its real necessity.
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